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Communications Specialist

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Location: Research Triangle Park, North Carolina, South United States, USA
Company: BASF, The Chemical Company
               Apply below
Industry Sector: Agribusiness
Industry Type: Advertising/Public Relations
Career Type: Marketing
Job Type: Full Time
Minimum Years Experience Required: N/A

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The Communications Specialist provides project management for advertising, marketing and public relations programs of the BASF Crop Protection Division, headquartered in Research Triangle Park.

The specialist will supervise deployment of a variety of communications tools and tactics, including direct marketing; print, broadcast and online advertising; trade shows and promotional events, news releases and digital communications. He/she will oversee the work of advertising/PR agency consultants and execute marketing and communications plans for products and programs according to corporate and division guidelines and budgets.

The specialist will work closely with business representatives to develop and implement creative and effective marketing campaigns to position BASF as a solutions provider to growers and support other business goals.

Required:

  • B.A. or B.S. degree.
  • Minimum of 4 years of marketing communications, business communications, PR/media relations, advertising or a related field.
  • Experience in developing and executing integrated marketing programs involving multiple channels.
  • Excellent writing and presentation skills.
  • A record of success in matrixed structures and team environments.
  • Ability to work collaboratively with internal customers and manage multiple deadlines and priorities.
  • Comfort in a fast-paced, results-driven environment.
  • Ability to travel 15% - 25% of time depending on business needs.
  • Demonstrated ability to be further developed within BASF, to include the possibility of relocation.
  • Preferred:

  • B.A. or B.S. degree in marketing communications, journalism, PR or a related discipline.
  • Related work experience in commercial agriculture, crop protection, chemical, environmental protection or other highly regulated fields or industries.