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You may be able to glean an overall theme from the

organization’s mission and vision statement. The employment

value proposition may also be shared in the job posting, on

the employer’s website, during the interview, in an employee

handbook, and/or in the job offer. Employers could include the

following in their proposition of value to potential employees:

ADVANCEMENT OPPORTUNITIES:

Career development

plans, leadership development and trainee programs, coaching,

promote-from-within.

SUSTAINABILITY & STEWARDSHIP:

Environmental initiatives,

natural resource conservation.

DIVERSITY & INCLUSION:

Employee Resource Groups

(ERGs), affinity groups, veteran programs, policies and training.

MENTORING:

Formal or informal mentoring programs, pipeline

for sharing experience and knowledge with new employees.

LIFELONG LEARNING:

Continued education and training,

tuition reimbursement, scholarships, employee development.

COMMUNITY SERVICE:

Time-off for volunteering,

company-wide initiatives, nonprofit and charitable contributions,

social responsibilities, support of humanitarian causes.

HEALTH & WELLNESS:

Work-life balance, on-site facilities,

gym membership, vaccination programs, employee assistance

programs which provide confidential counseling and advice

services.

COMPANY CULTURE:

The atmosphere inside an organization.

Value placed on relationships vs. products & services. Flexibility.

VALUE THE POSITION BRINGS TO THE EMPLOYER:

How

the position fits into the overall organization and what/how

you’ll contribute to success, how performance will be measured,

recognition received.

EMPLOYER BRAND:

Employment of industry experts, award-

winners, and high-achievers. Familiarity with the employer’s

brand, including product and services, and general impressions.

What may be valuable to one person, may be unimpressive to

another. It’s vital for you to review all possible employer offerings

and determine what’s really on your “must-have list”.

AG

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